Happydemics Help Center
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Happydemics Help Center
    • Welcome 👋
    • Glossary
    • Brand lifts by Happydemics
    • Happydemics' respondents
    • The benefits of our approach
    • Media, formats and targeting strategies
  • Broadcasting countries
  • Where can I find examples of surveys, results, and reports?
    • Can I run a multi language Brand Lift?
    • Can I run a Brand Lift in multiple countries?
    • Can I add multiple creatives in the same Brand Lift ?
    • Can I set up a Multi-platform campaign ?
    • Can I update or delete my Brand Lift ?
    • I don’t have 100k unique users, what can I do ?
    • How to duplicate a Brand Lift?
    • Shortlist of needed elements
    • Before the set up
    • The set-up
    • Survey customisation
    • Exposure data
  • Answers collection is slow, is something wrong ?
    • Methodology and basic rules
    • Brand lift results
      • How are KPIs categorized?
      • How to read Brand lift results?
      • How to analyze multichannel Brand lift?
      • How is my KPI calculated?
      • How to read benchmark results?
      • What is the Impact Score and How to Analyze It?
      • What is the CPLU and How to Analyze It?
      • How to read the Audience graph ?
      • Data enrichment
        • How we link survey respondents to your campaign delivery
        • Reading your Brand Lift results by exposure frequency
        • Reading your Brand Lift results by exposure location
      • How to compare and filter sub-target results?
      • Overview : AI-generated Summary
      • What is adjustment weight ?
    • Brand lift report
    • How to download my Brand lift results ?
    • Analytics
    • What is in-flight mode?
    • How does in-flight work?
    • In-flight configuration
    • In-flight analysis
    • Predict
    • Settings
    • Consumption
    • Security
    • Confidentiality
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For the complete documentation index, see llms.txt. This page is also available as Markdown.
  1. Analysis
  2. Brand lift results

Data enrichment

How we link survey respondents to your campaign deliveryReading your Brand Lift results by exposure frequencyReading your Brand Lift results by exposure location
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