How do I add the broadcasting platform in the ad recall question?
Where can I specify the platform where my ad will be broadcasted ?
During the Brand Lift setup, in the Media Plan tab, you can not only select the media where your ad will be broadcasted, but also specify the platform.
💡 Note : This information is not mandatory, but it helps to contextualize the ad recall question. (eg. "Do you remember seeing this ad while watching Netflix?").
Platform selection is available for 30 countries and for the following channels :
CTV
Display
Online Video
Digital Audio
Social Ads
How do I choose the platform ?
During your Brand Lift setup, go to the Media Plan tab.
Indicate the campaign dates and add the creative
Select the platform where your add will be broadcasted.
Country-specific CTV platforms availability
The platform list is dynamically suggested based on the country you've chosen in the previous step. The list is split into International and National ones.
Use the search bar to quickly find platforms within the suggested list
⚠️ If you change the country after selecting a platform, you'll receive an error message asking to reselect the correct platform according to the new country.
👋 If you don't find your desired platform on a channel and/or country, feel free to reach out to [email protected] for further consideration !
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