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FAQ
3. Analyse results
3. Analyse results
By Support and 1 other
2 authors
17 articles
Methodology and basic rules
Methodology and terminology
Do I have enough respondents?
Are my results representative?
Why express uplifts in points rather than percentages?
Analysis and understanding
How to read Brand lift results?
How to analyze multichannel Brand lift?
How is my indicator calculated?
How to read benchmark results?
How to understand Impact score?
How to understand the Cost per lifted user?
How to compare and filter sub-target results?
How to optimize my performance indicators?
Dashboard and functionalities
Where to access the results of my measurement?
What is the Insights feature?
Report
How is my report structured?
How do I customize my report?
How to share a report?