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      • Brand lift methodology
      • When to schedule my Brand lift?
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      • How to manage a campaign with multiple creatives?
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      • Create a multichannel Brand lift
    • Channels
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    • Targeting
      • In which countries can I launch a Brand lift?
      • How to add an audience boost?
    • Survey
      • How to add KPIs?
      • How to add a profiling question?
      • How do I choose the right phrasing for the Purchase Intent and Consideration indicators?
      • How to adjust my creative?
      • How to optimise my creative?
      • How to launch a Brand lift with a custom KPIs combination?
    • Exposure data
      • How to embed my retargeting pixel?
      • How do I check if my retargeting pixel is embedded correctly?
      • How to provide my audience file?
      • How to provide my POIs file?
  • Analysis
    • Methodology and basic rules
      • Methodology and terminology
      • Do I have enough respondents?
      • Are my results representative?
      • Why express uplifts in points rather than percentages?
    • Brand lift results
      • How to read Brand lift results?
      • How to analyze multichannel Brand lift?
      • How is my KPI calculated?
      • How to read benchmark results?
      • How to understand Impact score?
      • How to understand the Cost per lifted user?
      • How to compare and filter sub-target results?
      • How are KPIs categorized?
    • Brand lift report
      • How to optimize my KPIs?
      • How do I customize my report?
      • How to share my report?
      • How to understand my report?
    • Analytics
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      • How to track my measurement use?
      • How to get more measurements?
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      • How does Happydemics protect my data?
    • Confidentiality
      • Where can I find Happydemics’ privacy policy?
      • How does Happydemics comply with the GDPR?
      • What data does Happydemics collect?
      • How to delete your personal data from Happydemics?
      • How to delete your organization and its data from Happydemics?
      • How to remove a member from your organization and their personal data?
      • How to delete measurements and their data?
      • How can I contact Happydemics if I have questions about my data?
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  • What is a POI file?
  • When can I provide a POIs file?
  • How to upload your POI file?
  1. Launch
  2. Exposure data

How to provide my POIs file?

PreviousHow to provide my audience file?NextMethodology and basic rules

Last updated 2 months ago

What is a POI file?

A POIs (Point of Interest) file is a list of the GPS coordinates of locations where your ad campaign will be displayed. It's a CSV file in the "Configuration" section of your ad campaign.

When can I provide a POIs file?

Upload a POI file is only possible if you use OOH or DOOH media (outdoor ads displayed on the street or digital screens).

How to upload your POI file?

To provide a POI file, simply import the CSV file on the Happydemics platform, by clicking on "Upload" as show below.

⚠️ Note: This upload section is only available once the Brand Lift information has been approved, in the "Summary" page. You can still edit this information up to 24 hours before the results are collected.